The University of Charleston (UC) generates an estimated $118 million in annual statewide economic output and supports more than 1,000 jobs, according to a new impact analysis from West Virginia Independent Colleges & Universities.
The report highlights UC’s role as an economic driver through university operations, employee payroll, student and visitor spending, capital investments, and the continued economic activity generated by those expenditures.
“UC’s impact extends far beyond the boundaries of our campus,” UC President Marty Roth said. “We are proud to educate the next generation of leaders and professionals, but we are also proud to be an institution that creates jobs, supports businesses and contributes to the economic strength of Charleston, Beckley, and throughout West Virginia. This report demonstrates the important role higher education plays in building a stronger future for our state.”
According to the analysis, UC’s economic footprint includes $73.6 million in direct economic impact, which generates an additional $16.8 million through suppliers and business-to-business activity and $27.6 million through household spending supported by wages and earnings.
The $118 million statewide impact represents a significant increase from UC’s previous economic impact analysis, which estimated the University’s contribution at $75.5 million based on 2021-22 data. The latest estimate is approximately 56% higher, underscoring UC’s continued growth and expanding economic footprint across West Virginia.
Altogether, the University’s economic activity supports an estimated 1,024 jobs, $44.7 million in labor earnings and $75.6 million in value added across the state.
The latest analysis was prepared using UC’s 2025-26 data and the West Virginia RIMS II multiplier framework. It examines the direct, indirect, and induced economic activity associated with the University and its students, employees, and visitors.
The increase in UC’s estimated economic impact comes amid a period of sustained institutional growth, including increased enrollment, investments in new and expanded facilities and academic programs, and growing national recognition. Total enrollment has remained at approximately 3,000 students for three consecutive years.
That growth has been accompanied by continued recognition for the university. UC was named the Best College in West Virginia by Niche for the second consecutive year and the Top Private University in the state by "U.S. News & World Report". "Business Insider" also recognized UC for leading West Virginia in early-career earnings, while "U.S. Veterans Magazine" named the University a Top Yellow Ribbon School for its commitment to military and veteran students.
“Every student who comes to Charleston, every person we employ, and every investment we make creates a ripple effect,” Roth said. “As UC grows, so does our ability to contribute to the community and state we call home.”
Carrie Stollings is a public relations specialist at the University of Charleston. See more university-related news on the school's website.
